Feel like a boss this Raksha Bandhan – Chhota Bheem, PM Modi Queen Victoria rakhis a success in Delhi

16

Unconventional rakhis are catching the eye of buyers ahead of Raksha Bandhan.

Related

  • Get patriotic this Raksha Bandhan: Surat jewellery shops sell Tricolour, Article 370-themed rakhis
  • Raksha Bandhan: Surprise your sister with a spa session, skincare hamper
  • Struggling to find a Raksha Bandhan gift for your brother? Consider these options

NEW DELHI: From featuring British empress Queen Victoria to fictional character ‘Chhota Bheem’, a market in South Delhi is selling unconventional rakhis which are catching the eye of buyers ahead of Raksha Bandhan festival.

According to a shopkeeper in Lajpat Nagar’s Central Market, rakhis featuring Queen Victoria, PM Modi and Chhota Bheem are in high demand.

“One ‘Queen Victoria’ rakhi costs Rs 50 and people are liking the design of it. One lot is already sold and even those browsing through rakhis pause and enquire about it. It is quiet a hit,” he said.

About Raksha
Raksha may refer to:

Feel like a boss this Raksha Bandhan: Chhota Bheem, PM Modi Queen Victoria rakhis a hit in Delhi

About Bandhan:

Each ‘Queen Victoria’ rakhi has an embellished round dial like the face of an old British-era coin with the relief image of the legendary empress wearing a crown embossed on both sides and a red-and-saffron thread holding it.

The market is flooded with traditional designs with conventional rakhis,
The market is flooded with traditional designs with conventional rakhis.

Asked what other designs are in good demand, he pointed out to a bunch of threads with ‘Chhota Bheem’ ‘PM Modi’ dangling in the middle, “These ones are doing well too.”

Feel like a boss this Raksha Bandhan: Chhota Bheem, PM Modi Queen Victoria rakhis a hit in Delhi

The market is flooded with traditional designs with conventional rakhis, but the ones with unconventional look are urging people to “try something new” this festive season.

“I had no idea that a rakhi featuring ‘Queen Victoria’ was selling here. I have an interest in history and I want to surprise my brothers. So bought a couple of them,” said Priyanka Sethi, who works in the private sector.

“I am unconventional by nature and this just fits my bill. In fact, I am buying one just as a keepsake as well,” she said.

This year, Raksha Bandhan festival falls on August 15, coinciding with the 73rd Independence Day.



Ironical as it may sound, the image of Queen Victoria has often been used to portray the idea of colonialism but the former British empress’ image is also one of the most enduring ones world over.

Many institutions, parks and streets named after her still exist, most of them being renamed after the Independence. However, some of those have retained the old names like the iconic Victoria Memorial Hall in Kolkata.

Victorian-era coins, postage stamps and photographs are collectible items and many in India hold special collections.

This Raksha Bandhan, Pamper Your Sister With Vintage Watches, Diamonds

of 6

Next

Prev

Gifting Done Right

12 Aug, 2019

The countdown to Raksha Bandhan has begun and it’s time for siblings to prepare for the special day. Apart from curating a menu and choosing an outfit for the occasion there’s also the subject of gifts. And while sisters may have it a tad easy, boys and men often end up confused wondering what to gift.

For all such menfolk, we have curated some luxe options that will leave their sisters feeling much pampered and loved. From jewellery items to watches, precious bracelets and styling gadgets, here are some cool gifts for girls and women who like all things fancy.

Give Her A Good Hair Day

12 Aug, 2019

For those complaining about frequent bad hair days, there’s recourse available. This Raksha Bandhan, help her put hair woes to an end with Dyson’s Supersonic hair dryer and Airwrap hair styler. With a variety of tools, from hair brushes to straighteners and curlers, both devices styles hair without compromising on their health. And the best part is that the dryers work well on all hair types, be it oily, dry or frizzy.(Price: Rs 27,000 – Rs 34,900)

Passport To Luxury

14 Aug, 2019

One of the coolest ways of pampering your sister is giving her a chance to enjoy a daycation with spa and salon treamtents on a poolside. Download the Luxepass app and book a complete day of relaxation at hotels like Hyatt Regency, Leela and Le Meridien. The app can be downloaded on Android and iOS.Price: Rs 499 onwardsDiscount validity: 10-17 August

For Her Collection Of Accessories

12 Aug, 2019

If half your sister’s closet comprises bags, sunglasses and bracelets, you have a clue to what she might appreciate as a Raksha Bandhan present. This festive season, Vogue Eyewear, Chopard, Burberry and Michael Kors bring a range of quirky sunglasses, classy sling bags and stunning bracelets that could replace what she already had and become your sister’s new favourites. This festive season, Vogue Eyewear, Chopard, Burberry and Michael Kors bring a range of quirky sunglasses, classy sling bags and stunning bracelets that could replace what she already had and become your sister’s new favourites.Price: On request

The Gift Of Time

12 Aug, 2019

If your sister is one who is always running late, a wrist watch will make for a thoughtful yet elegant present. An elegant timepiece by Swiss brand Favre-Leuba will surely win her heart.The time pieces are created with a stunningly designed dial with a rose gold bezel and sleek stainless steel chain to secure it around her wrist. From an outfit for casual outings with friends to the boardroom look, this present will leave her impressed with your choice.Price: On request

In Video:
Watch: ‘Modi rakhis’ on demand this Raksha Bandhan

Want stories like this in your inbox? Sign up for the daily ET Panache newsletter.

You can also follow us on Facebook, Twitter and LinkedIn.

Read more on

queen victoria rakhi

Raksha Bandhan

pm modi rakhi

chhota bheem rakhi

Queen Victoria

Chhota Bheem

PM Modi

south Delhi

Commenting feature is disabled in your country/region.

Download The Economic Times News App for Quarterly Results, Latest News in ITR, Business, Share Market, Live Sensex News More.